Invitation to contribute
Franchise Performance Group announces the launch of The Future of Franchising, Forward-Thinking Strategies to Build a National Brand. This book is an attempt to provide critical thinking and feedback for the franchise industry with the goal of creating a new blueprint for successful franchising and a higher value franchise offering.
We saw that thought leaders in franchising never accomplished for franchisors what skilled franchisors accomplished for franchisees — provide a detailed blueprint to build a long term profitable and sustainable franchisor capable of supporting a strong brand.
FPG invites all franchising thought leaders to comment on and contribute to this body of work. We are soliciting feedback between now and December 31, 2019. FPG will review and include this feedback in the final version to be re-released in first quarter 2020 and distributed internationally.
As a community of franchise industry leaders, let’s seize this opportunity to combine our collective experience and genius to create a blueprint franchisors and franchisees can use to work together to drive customer value, build profitable businesses, and create front-of-mind awareness to the 400,000+ people who start new businesses each year who currently don’t see franchising as their best option.