Helping franchisors and franchisees succeed together
To help great brands grow by recruiting franchisees who are likely to thrive within the brand. FPG’s team members are experts with more than 100 combined years of experience in franchise development. We use modern marketing, sales tools, and strategies to find outstanding candidates and help them become franchisees.
The quality of recruiting efforts can make or break your brandFirst and foremost, we enjoy working with entrepreneurs and helping them achieve their dreams. We also enjoy working with brands to accelerate growth while laying the foundation for long-term success.
We believe that franchising is a powerful engine that can help small business owners successfully compete, provide great products and services to customers, and serve communities.
Our role is to be a matchmaker between great people and great opportunities.
FPG will analyze your brand, buyer archetypes, goals, and budget to determine what platforms from this listing should be used and how.
FPG includes a full digital marketing agencythat specializes in franchise recruitment, and uses modern marketing tools to help brands reach more buyers — not just leads.
Our toolkit includes:
- Google advertising (display, CPC and retargeting)
- Bing advertising (CPC and retargeting)
- Facebook advertising (display and retargeting)
- LinkedIn advertising (sponsored content, InMail, and conversation-based ads)
- Search Engine Optimization (SEO)
- YouTube advertising Streaming Channel ads (Hulu, Pluto, Tubi, etc.)
- Programmatic advertising Geo-targeting
Lead nurture emails and texts