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Why Franchise Lead Generation is a Mistake

Franchise lead generation is a mistake. You might think, “Wow, a mistake? I’m spending upwards of $250,000 a year to generate interest in my franchise opportunity.”

How Can Brand Storytelling Boost Franchise Sales Lead Generation? Just Ask Chem-Dry

Bill Knight, VP of Franchise Development for Chem-Dry Carpet Cleaning How Chem-Dry Carpet Cleaning used brand storytelling and organic search to generate more than six times the leads, triple close